Member visibility enhanced with the Ambassador Blog

  • By: Shawna Speake, Fresno Chamber Ambassador Co-Chair, Business Development Officer with Valley Business Bank

It’s an exciting time to use social media and the Fresno Chamber Ambassadors are on board. The Chamber has numerous ways for members to communicate with the newly redesigned website, weekly e-News and monthly Fresno Chamber Connect magazine, in addition to Facebook and Twitter. While these are wonderful resources to keep informed, the Ambassador Committee realized that it could provide another avenue of communication – the Ambassador Blog – where members have the opportunity to hear directly from other members.

Launched by past Ambassador of the Year, Hannah DeGroot of Realty Concepts, the Ambassador Blog captures the enthusiasm that is shared at each Chamber event. Ambassadors volunteer to write blog entries to showcase ribbon cuttings, monthly mixers, Business After Hours and the countless other Chamber events. The blog’s cross promotion tool helps get the word out about member businesses.

A ribbon cutting blog post, for example, is a showcase for your business. If you are a new business or have never hosted a ribbon cutting, now is the time to sign up! Last month’s Fresno Chamber Connect magazine featured an Ambassador article about ribbon cuttings. We will welcome you with our famous giant scissors and red ribbon, we’ll take pictures and then chronicle the event in our blog. Mixer blog posts capture the great network building amongst guests, as well as provide the means to showcase the host business. There is nothing like bringing the local business community right to your door! Ambassadors take the photos and receive recognition as blog authors. They also receive personal visibility with a live link to their business or employer. It truly becomes a win-win for all involved and helps to tell the story of our vibrant business community.

Take a look at this wonderful blog resource that your Fresno Chamber of Commerce is providing. If you couldn’t attend the event, you can see who did. Remember, to support member businesses in our community and buy local! Then, share the best your business has to offer with a ribbon cutting or mixer, and Fresno Chamber Ambassadors will arrive to capture your success.

Blog entries can be found at or you can click on the Ambassadors link that is provided in the Chamber’s weekly E-News, which can be found in the upper right hand corner under quick links.


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